Curriculum Vitae

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Academic Appointments

  • Babson College

    • Associate Professor, 2022 - present

    • Kerry Murphy Health Center for Innovation and Entrepreneurship Affiliate Faculty (2023 - present)

  • S.C. Johnson College of Business, Cornell University, Visiting Associate Professor, Marketing and Management Communications Area, May - August 2024

  • The Wharton School, University of Pennsylvania, Visiting Scholar, 2021 - 2022

  • Tuck School of Business, Dartmouth College, Associate Professor of Business Administration, 2016-2021

  • Tuck School of Business, Dartmouth College, Assistant Professor of Business Administration, 2010-2016

Other Employment

  • Monitor Group, New York, NY (1997-2005)
    Co-Director of Applied Interface Research Lab, Marketspace (2002-2005)
    Consultant, Market2Consumer (1998-2000), Marketspace (2000-2002)
    Intern (Summer 1997)

  • Federal Trade Commission, Atlanta, GA (Summer 1996, Intern)

Education

  • Leonard N. Stern School of Business, New York University, Ph.D., Marketing, 2010

  • Leonard N. Stern School of Business, New York University, M.Phil., Marketing, 2008

  • Yale University, B.A., cum laude, Distinction in Major, Economics, International Studies, 1998

Awards & Honors

  • 2025-2027 Peter Black Research Scholar

  • 2025 Faculty Scholarship Award - Disciplinary Achievement, Babson College

  • 2024 Marketing Science Institute Scholar

  • 2021 Best Talk Award, Numerical Markers Conference

  • 2021 Tuck Teaching Excellence Award, awarded by student in Tuck Class of 2021

  • 2019 Outstanding Reviewer Award, Journal of Consumer Research

  • 2017 Dartmouth Public Voices Fellow, Dartmouth College

  • 2016-2017 Paul E. Raether T'73 Faculty Fellow, Tuck School of Business

  • 2010 NYU Stern Graduate Program Commencement Representative (MBA & Ph.D.), New York University

  • 2009-2010 Milton Reynolds Fellowship, New York University

  • 2009-2010 C. W. Nichols Fellowship, New York University

  • 2008 Letter of Commendation for PhD Teaching Excellence, New York University

  • 2007 Robert W. Shoemaker Fellowship, New York University

  • 2005-2010 Doctoral Fellowship in Marketing, New York University, 2005-2010

Grants

  • 2024-2025 Babson Faculty Research Fund ($6,100 total)

  • 2023-2024 Babson Faculty Research Fund ($10,000 total)

  • 2022-2023 Babson Faculty Research Fund ($7,000 total)

  • 2020 Dartmouth COVID-19 Spark Funding ($10,000)

  • 2018-2020 National Science Foundation Grant, "Collaborative Research: Comparing Single- vs. Double-Blind Review of Scientific Abstract for Accuracy and Bias" (proposal #1824205)

    • PIs: Ellie Kyung (Dartmouth College: $190,183), Tim Pleskac (University of Kansas: $109,817) with Gretchen Chapman and Oleg Urminsky

  • 2013-2016 3M Non-Tenured Faculty Award ($45,000)

Field Leadership

(Appointed positions - details in CV)

  • JCP Journal Ethics Committee, Society for Consumer Psychology, 2025 - 2027

  • Diversity and Inclusion Committee, Society for Judgment and Decision Making, 2024 - 2026

  • ACR - Sheth Foundation Liaison, Association for Consumer Research, 2024 - 2027

  • Associate Editor, Journal of Consumer Research, 2021 - present

  • Conference Co-chair, Society for Consumer Psychology, 2022

  • Committee Recommending Single- v. Double-blind Review, Society for Judgment and Decision Making (SJDM), 2020

  • Chair, Hillel Einhorn New Investigator Award Committee, SJDM, 2017

    • Committee member, 2016-2019

    • Instituted blind manuscript submission process to minimize reviewer bias

  • Co-Organizer of Women in SJDM Annual Meeting Event, 2013-2016

  • Program Committee Member, SJDM, 2010-2013

Other Field Service

  • Editorial Review Board: Journal of Marketing Research (2025-present)

  • Editorial Review Board: Journal of Consumer Research (2016-2020)

    • Recognized by editors as 1 of 13 reviewers with an average reviewer score of greater than 4.6 / 5.0

  • Journal Reviewer: European Journal of Social Psychology, Journal of Consumer Psychology, Journal of Consumer Research, Journal of Experimental Social Psychology, Journal of Judgment and Decision Making, Journal of Marketing Research, Marketing Letters, Organizational Behavior and Human Decision Processes

  • Grant Reviewer: National Science Foundation ,German-Israeli Foundation for Scientific Research and Development, Israel Science Foundation, ACR / Sheth Foundation Research Grants

  • Conference Reviewer: Association for Consumer Research Conference (2007-present), Society for Consumer Psychology Conference (2009-present), Society for Judgment and Decision Making Conference (2010-present)

  • Program Committee Member: Society for Judgment and Decision Making Conference (2010-2013), Society for Consumer Psychology Conference (2013-2016), Association for Consumer Research Conference (2015), Numerical Markers Conference, 2021

  • Competitive Papers Editorial Review Board, Association for Consumer Research Conference, 2013

Professional Affiliations

  • American Marketing Association

  • Association for Psychological Science

  • Association for Consumer Research

  • Society for Consumer Psychology

  • Society for Judgment and Decision Making